At the beginning of this article, we will clarify this. You can’t make people be more active on Instagram. However, you can do things that can lead to increase engagement with your followers:
1. Quality photos and videos
What You'll Learn
Instagram is primarily a platform for users to share photos and short videos. Ensure that the posts you share are high quality. Your followers don’t want to see a post that is stupid, boring, out of the theme/niche you are in. Tip – sharp and focused posts generally receive more likes and comments than the same post in a lower resolution.
2. Be patient
Take your time to set up your shoots so that you end up with a shot that is right for your profile. Great Instagram shots require a bit of planning – some of the most well-known Instagrammers will spend hours taking a good photo. One of the keys to a great shot is lighting so check out these tips for some ideas.
Keep in mind that if you add a hashtag to a photo after it was posted, the photo will still appear on the hashtag page according to the time it was originally posted, not the time the hashtag was added. Quick hashtag tips:
- Use only hashtags that are relevant to your post. You want to have targeted audience.
- Use hashtags that are relevant to your post so other users can easily find your account. Please, please, and again please – avoid using super popular hashtags such as #love, #beautiful, #summer, etc. Photos posted using hashtags like these will have super competition and will be hard to found.
4. Stich with theme you have
Instagram engagement is at an all-time low. Most users, including celebrities like Kim Kardashian and Justin Beiber, only receive likes from between 2-5% of their followers. While most users concentrate on picking up followers you should also place emphasis on generating engagement, in the form of likes and comments, from your existing followers! If your followers follow you because you post hot selfies, cool cars, or epic landscapes then keep sharing those types of posts.
Instagram provides the ability for you to tag a location in your posts, this is called geotagging. It is really good idea to use it! Putting a location tag on your posts is another way that users can find you. Use geotagging, especially if you’re a local business. This is a great way to catch the attention of local users.
Engage with your followers and other users! We mean like, comment, and follow other users regularly. Targeted engagement can help you build your brand, boost sales, and even build partnerships.
7. Promote your Instagram account outside of Instagram
Use other social media accounts such as Facebook, Twitter, Pinterest or Flipboard. If you go to @username • Instagram photos and videos you can copy get a direct link to your Instagram profile, which you can then share on any of your other social channels.
8. Post regularly
You should be posting regularly to keep your followers engaged. You should post at least once every 48hours. Keep in mind that the goal is to ensure your photos appear in the feeds of your followers so they can interact with them.
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